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Case Study:
Elevator Up
For the past 15 years, Elevator Up has been partnering with businesses to co-create digital products. They specialize in websites, apps & mobile experiences.
Duration
12 months
Service Type
Implementation Support
Team Size
15-person team
The goal
What Elevator Up needed most.
Improve culture and reduce turnover rates
Improve culture and reduce turnover rates
Hire 4 key roles across teams
Hire 4 key roles across teams
Free up the CEO from day-to-day management
Free up the CEO from day-to-day management
Refine and document core processes
Refine and document core processes
Rapid hiring growth had stretched leadership capacity and weakened team alignment.
Areas of impact
Where WeConsult created the most change. We blend strategic planning with hands-on implementation to make sure every system we introduce actually sticks.
Improved start-to-end hiring process
Improved start-to-end hiring process
Delivered comprehensive agency analysis
Delivered comprehensive agency analysis
Hired multiple key positions, including an Operations Manager
Hired multiple key positions, including an Operations Manager
Streamlined internal processes and overall organization
Streamlined internal processes and overall organization
Implemented employee feedback process company-wide guidelines and standards
Implemented employee feedback process company-wide guidelines and standards
Conducted culture audit and employee interviews
Conducted culture audit and employee interviews
Listening to lead change
Understanding the team before shaping solutions. WeConsult began with one-on-one interviews and culture research to uncover communication gaps and rebuild trust.
Key actions:
Key actions:
Synthesized employee feedback into clear improvement areas
Synthesized employee feedback into clear improvement areas
Synthesized employee feedback into clear improvement areas
Partnered with the CEO to strengthen communication and culture
Partnered with the CEO to strengthen communication and culture
Partnered with the CEO to strengthen communication and culture
Hosted an open team discussion to rebuild transparency
Hosted an open team discussion to rebuild transparency
Hosted an open team discussion to rebuild transparency


Hiring faster, hiring smarter
Designing a repeatable hiring process that balanced speed and fit.
By standardizing interviews and adding skill-based tests, Elevator Up filled four key roles with confidence.


Clear interview phases and decision criteria
Clear interview phases and decision criteria
Clear interview phases and decision criteria
Role-specific skill tests
Role-specific skill tests
Role-specific skill tests
Consistent candidate feedback and faster screening
Consistent candidate feedback and faster screening
Consistent candidate feedback and faster screening
Scaling through structure
Like many fast-moving agencies, Elevator Up was focused on client work and needed to tighten internal operations to scale.
WeConsult documented and refined core workflows, especially around hiring to make sure future growth could happen smoothly and sustainably.
The result:
A fully systemized hiring process that increased qualified candidates
A fully systemized hiring process that increased qualified candidates
Clear communication touchpoints for every applicant
Clear communication touchpoints for every applicant
New stages added to the recruitment pipeline
New stages added to the recruitment pipeline
A two-person hiring team able to fill four key roles within weeks
A two-person hiring team able to fill four key roles within weeks


The results
The results
Tangible outcomes for Elevator Up.
Tangible outcomes for Elevator Up.
With new systems in place, Elevator Up experienced stronger culture, faster hiring, and a clear operational foundation.
With new systems in place, Elevator Up experienced stronger culture, faster hiring, and a clear operational foundation.
4 KEY ROLES
hired by a two-person team
4 KEY ROLES
hired by a two-person team
4 KEY ROLES
hired by a two-person team
STREAMLINED
internal communication and alignment
STREAMLINED
internal communication and alignment
STREAMLINED
internal communication and alignment
TRANSPARENT
feedback culture across the agency
TRANSPARENT
feedback culture across the agency
TRANSPARENT
feedback culture across the agency
EMPOWERED
on vision, leadership, and client growth
EMPOWERED
on vision, leadership, and client growth
EMPOWERED
on vision, leadership, and client growth
Before & After
From hiring chaos to confident growth.
Before
Slow and inconsistent hiring
Misaligned leadership and team
Unclear roles causing burnout
After
Scalable hiring process
Clear communication rhythm
Healthy, engaged culture
Client feedback
In their own words.
It’s incredibly difficult to jump in and become a Founder/CEO’s right hand person and I can’t believe how quickly Melanie was able to do so. She brought a strong calm and dove right in. She lead the team in guiding process improvements, team coaching and refining our financials that helped us with better forecasting.

Aaron Schaap
Founder And CEO
It’s incredibly difficult to jump in and become a Founder/CEO’s right hand person and I can’t believe how quickly Melanie was able to do so. She brought a strong calm and dove right in. She lead the team in guiding process improvements, team coaching and refining our financials that helped us with better forecasting.

Aaron Schaap
Founder And CEO
Melanie came in to help us with our overall operations while we were going through a hiring push. Not only did she fit right in with our team and culture, but her prior knowledge and experience working with digital and creative agencies allowed her to dive in and add significant value quickly. Plus she was really fun to work with!

Tori Dean
Studio Manager
Melanie came in to help us with our overall operations while we were going through a hiring push. Not only did she fit right in with our team and culture, but her prior knowledge and experience working with digital and creative agencies allowed her to dive in and add significant value quickly. Plus she was really fun to work with!

Tori Dean
Studio Manager
I had the pleasure of meeting Melanie through my interview process for Elevator Up. She had already rooted herself into the team and came across as a long time employee with her depth of knowledge and insight into the company. I was shocked to learn she had only been on board in her capacity for less than a month when we met. As I came onboard the team and got acclimated into an industry I was unfamiliar with, Melanie was a thoughtful, detailed resource to assist me in navigating the unchartered waters. She was thorough in her review of the business and people while adding industry expertise and insight to our daily conversations. By far, Melanie was the greatest resource for myself and for Elevator Up as a company.

Chad Kirkpatrick
Operations Manager
I had the pleasure of meeting Melanie through my interview process for Elevator Up. She had already rooted herself into the team and came across as a long time employee with her depth of knowledge and insight into the company. I was shocked to learn she had only been on board in her capacity for less than a month when we met. As I came onboard the team and got acclimated into an industry I was unfamiliar with, Melanie was a thoughtful, detailed resource to assist me in navigating the unchartered waters. She was thorough in her review of the business and people while adding industry expertise and insight to our daily conversations. By far, Melanie was the greatest resource for myself and for Elevator Up as a company.

Chad Kirkpatrick
Operations Manager
More success stories
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Here’s how I’ve helped agencies grow smarter, run smoother, and thrive.

The best teams don’t
just get things done —
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I believe the
best teams
don’t just work together — they move together.
When your systems, people, and processes are in sync, everything flows. If you’re ready to build that kind of momentum in your agency, let’s talk.
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Helping agencies grow smarter, work smoother, and thrive with confidence through strategic operations and systems design.
The trusted ops partner for growing agencies
Services
© 2026 WeConsult. All rights reserved.
weconsult
Helping agencies grow smarter, work smoother, and thrive with confidence through strategic operations and systems design.
The trusted ops partner for growing agencies
Services
© 2026 WeConsult. All rights reserved.
