A metric is telling you one of three things: where you’ve been, where you’re going, or where you might want to go. If you’re barely treading water, these metrics can help your feet find solid ground.

Did you know that 82% of small businesses that have failed cite cash flow as a major issue? 😟 We’ve seen businesses close their doors, or face some really hard decisions because of a lack of cash. Whether or not you are in this camp, we guarantee that having more cash on hand will open up more opportunities for your agency.

Just like your personal finances, having a budget in place for your company will help guide your day to day decisions and set you up for success! Make the choices today to know where your dollars are going and reclaim confidence over those intimidating metrics.

Tracking time is never fun, but it’s something I highly recommend all service based companies do. You know, like those other annoying habits that we know are good for us but are well...annoying. So just like flossing your teeth or going to the gym, the best way to motivate yourself is to understand WHY it’s important.

Are you getting the most out of your company’s financials? You’ve probably already outsourced your bookkeeping, which is a great first step. However, out of sight out of mind won’t work for financials. You need to make sure you’re getting the critical insights to help steer the business in the right direction!